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2014年4月10日,星期四

使用MCC级别辽宁福利彩票中心监视断开的链接

注意:我建议您看一下 AdWords辽宁福利彩票中心小组的官方解决方案 在实施此解决方案之前。

对于任何不知道的人,他们最终都以Beta形式出现在这里。 AdWords辽宁福利彩票中心现已发布 在MCC级别可用。如果您想使用这些Beta功能,您所需要做的就是 在这里申请 然后等待Google小组为您提供访问权限。

那么,MCC级辽宁福利彩票中心有什么新功能?完整的细节在 Google Developers页面,但这是一个摘要。现在,您可以使用MccApp对象在“帐户”上启动选择器。仅当您在帐户级别运行统计信息时,它才与其他选择器相同。 在处理每个帐户时,一旦使用MccApp.select()设置了要使用的帐户,一切便会像以前一样工作。

您可能想利用的一个新功能是executeInParallel(),它允许您同时在多达50个帐户中执行相同的代码。因此,您可以启动报告辽宁福利彩票中心以在所有帐户中运行,然后收集结果并发送一封电子邮件或将其存储到单个电子表格中。此外,由于使用了3​​0分钟的执行时间来在每个帐户上运行代码,并且需要30分钟的时间来收集来自回调函数的结果,因此使用此方法,辽宁福利彩票中心现在最多可以运行60分钟。

为了让您开始使用新的MccApp对象,我想我应该选择最受欢迎的一篇文章并将其重写以在MCC级别上运行。 在帐户中查找损坏的网址 很好地说明了如何利用新的executeInParallel()函数来改善对MCC的监视。

该辽宁福利彩票中心的工作原理与以前的辽宁福利彩票中心非常相似,但是具有一些附加功能。 该辽宁福利彩票中心每天检查一次您所有的关键字和广告网址。安装此辽宁福利彩票中心时,应该安排它每小时运行一次,以防万一在指定的时间内无法处理大量帐户,它可以从中断的地方继续处理。它使用标签在内部进行控制。

此外,每次运行时,此辽宁福利彩票中心的结果都存储在新的电子表格中。我遇到的最后一个问题是,在我有机会查看之前,辽宁福利彩票中心会覆盖电子表格中的值。这消除了该问题。 可通过如下所示的摘要电子邮件访问该电子表格,每行均包含指向该帐户结果的电子表格标签的链接。
辽宁福利彩票中心中的电子邮件示例
还有其他一些功能,例如能够在发生错误时通知您,报告重定向并设置所需数量的响应代码。 试一下,让我知道您在评论中的想法。

另外,请快速注意一下,三月底结婚后,我又回到了前途,所以寻找更频繁的发布时间表。我在 捷克布尔诺营销节 在十月底,所以我期待与任何有能力的人见面。

谢谢,
拉斯

/******************************************
* 使用MCC级别辽宁福利彩票中心监视断开的链接 
* Version 1.5
* Changelog v1.5
*   - Additional fixes from 复制 and paste 错误
* Changelog v1.4
*   - Fixed INVALID_QUERY error
* Changelog v1.3
*   - Added previous version of report api to script until
*     I 更新 my 网址.
* Changelog v1.2
*   - Fixing INVALID_PREDICATE_ENUM_VALUE
* Changelog v1.1
*   - Stopped timeouts 
* Created By: 拉斯 Savage
* FreeAdWordsScripts.com
******************************************/
var SCRIPT_NAME = 'Broken Url Checker';
var LOG_LEVEL = 'error'; //change this to debug if you want more logging
var NOTIFY = [''];
var SPREADSHEET_PREFIX = 'Broken Url Details'; // A timestamp is appended 
var NOTIFY_ON_ERROR = [''];
var STRIP_QUERY_STRING = true; //Drop everything after the ? in the url to speed things up
var REPORT_ON_REDIRECTS = true; //If you want to be able to track 301s and 302, turn this on
var VALID_RESPONSE_CODES = [200,301,302];
var URLS_CHECKED_FILE_NAME = 'UrlsAlreadyChecked-'+AdWordsApp.currentAccount().getCustomerId()+'.json';
var DONE_LABEL_PREFIX = 'All Urls Checked - ';
  
function main() {
  MccApp.accounts().withLimit(50).executeInParallel('checkUrls', 'reportResults'); 
}
    
function checkUrls() {
  try {
    debug('Processing account: '+AdWordsApp.currentAccount().getName());
      
    debug('Checking to see if we finished processing for today.');
    var dateStr = Utilities.formatDate(new Date(), AdWordsApp.currentAccount().getTimeZone(), 'yyyy-MM-dd');
    var finishedLabelName = DONE_LABEL_PREFIX+dateStr;
    var alreadyDone = AdWordsApp.labels().withCondition("Name = '"+finishedLabelName+"'").get().hasNext();
    if(alreadyDone) {
      info('All 网址 have been checked for today.');
      return '';
    }
    var 标签Iter = AdWordsApp.labels().withCondition("Name STARTS_WITH '"+DONE_LABEL_PREFIX+"'").get();
    while(labelIter.hasNext()) { 标签Iter.next().remove(); }
      
    debug('Checking for previous 网址.');
    var 网址AlreadyChecked = readValidUrlsFromJSON();
    info('Found '+Object.keys(urlsAlreadyChecked).length+' 网址 already checked.');
      
    var toReportKeywords = [];
    var toReportAds = [];
    var didExitEarly = false;
    var 关键词Urls = getKeywordUrls();
    for(var key in 关键词Urls) {
      var kwRow = 关键词Urls[key];
      var final_urls = kwRow.FinalUrls.split(';');
      for(var i in final_urls) {
        var url = cleanUrl(final_urls[i]);
        verifyUrl(kwRow,url,urlsAlreadyChecked,toReportKeywords);
        if(shouldExitEarly()) { didExitEarly = true; break; }
      }
    }
    if(!didExitEarly) {
      var 广告 Urls = getAdUrls();
      for(var i in 广告 Urls) {
        var 广告 Row = 广告 Urls[i];
        if(adRow.CreativeFinalUrls) {
          var final_urls = 广告 Row.CreativeFinalUrls.split(';');
          for(var x in final_urls) {
            var url = cleanUrl(final_urls[x]);
            verifyUrl(adRow,url,urlsAlreadyChecked,toReportAds);
          }
        }
        if(shouldExitEarly()) { didExitEarly = true; break; }
      }
    }
    var returnData = {
      accountId : AdWordsApp.currentAccount().getCustomerId(),
      accountName : AdWordsApp.currentAccount().getName(),
      uniqueUrlsChecked : Object.keys(urlsAlreadyChecked).length,
      brokenKeywords : toReportKeywords,
      brokenAds : toReportAds,
      didExitEarly : didExitEarly
    };
    if(didExitEarly) {
      writeValidUrlsToJSON(urlsAlreadyChecked);
    } else {
      AdWordsApp.createLabel(finishedLabelName, 'Label 创造d by '+SCRIPT_NAME, '#C0C0C0');
      writeValidUrlsToJSON({});
    }
    return JSON.stringify(returnData);
  } catch(e) {
    // This error handling helps 通知 you when things don't work out well.
    error(e);
    if(MailApp.getRemainingDailyQuota() >= NOTIFY_ON_ERROR.length) {
      var acctName = AdWordsApp.currentAccount().getName();
      var acctId = AdWordsApp.currentAccount().getCustomerId();
      for(var i in NOTIFY_ON_ERROR) {
        info('Sending mail to: '+NOTIFY_ON_ERROR[i]);
        MailApp.sendEmail(NOTIFY_ON_ERROR[i], 'ERROR: '+SCRIPT_NAME+' - '+acctName+' - ('+acctId+')', e);
      }
    } else {
      error('Out of 电子邮件 quota for the day. Sending a carrier pigeon.'); 
    }
    return '';
  }
    
  function shouldExitEarly() {
    return (AdWordsApp.getExecutionInfo().getRemainingTime() < 60);
  } 
  
  function verifyUrl(row,url,urlsAlreadyChecked,toReport) {
    if(!urlsAlreadyChecked[url]) {
      info('Checking url: ' + url);
      var urlCheckResults = checkUrl(url);
      if(!urlCheckResults.isValid) {
        row['cleanUrl'] = url;
        row['responseCode'] = urlCheckResults.responseCode;
        toReport.push(row);
      }
      urlsAlreadyChecked[url] = urlCheckResults;
    } else {
      if(!urlsAlreadyChecked[url].isValid) {
        row['cleanUrl'] = url;
        row['responseCode'] = 网址AlreadyChecked[url].responseCode;
        toReport.push(row);
      }
    }
  }
  
  function checkUrl(url) {
    var retVal = { responseCode : -1, isValid: false };
    var httpOptions = {
      muteHttpExceptions:true,
      followRedirects:(!REPORT_ON_REDIRECTS)
    };
    try {
      retVal.responseCode = UrlFetchApp.fetch(url, httpOptions).getResponseCode();
      retVal.isValid = isValidResponseCode(retVal.responseCode);
    } catch(e) {
      warn(e.message);
      //Something is wrong here, we should know about it.
      retVal.isValid = false;
    }
    return retVal;
  }
    
  function isValidResponseCode(resp) {
    return (VALID_RESPONSE_CODES.indexOf(resp) >= 0);
  }
    
  //Clean the url of query strings and valuetrack params  
  function cleanUrl(url) {
    if(STRIP_QUERY_STRING) {
      if(url.indexOf('?')>=0) {
        url = url.split('?')[0];
      }
    }
    if(url.indexOf('{') >= 0) {
      //Let's 去掉 the value track parameters
      url = url.replace(/\{[^\}]*\}/g,'');
    }
    return url;
  }
    
  //Use the 报告 API to pull this information because it is super fast.
  //The documentation for this is here: http://goo.gl/IfMb31
  function getKeywordUrls() {
    var OPTIONS = { includeZeroImpressions : true };
    var cols = ['CampaignId','CampaignName',
                'AdGroupId','AdGroupName',
                'Id','Criteria','KeywordMatchType',
                'IsNegative','FinalUrls','Impressions'];
    var report = 'KEYWORDS_PERFORMANCE_REPORT';
    var query = ['select',cols.join(','),'from',report,
                 'where CampaignStatus = ENABLED',
                 'and AdGroupStatus = ENABLED',
                 'and Status = ENABLED',
                 'during','LAST_7_DAYS'].join(' ');
    var results = {};
    var reportIter = AdWordsApp.report(query, OPTIONS).rows();
    while(reportIter.hasNext()) {
      var row = reportIter.next();
      if(row.IsNegative === 'true') { continue; }
      if(!row.FinalUrls) { continue; }
      if(row.KeywordMatchType === 'Exact') {
        row.Criteria = ['[',row.Criteria,']'].join('');
      } else if(row.Criteria === 'Phrase') {
        row.Criteria = ['"',row.Criteria,'"'].join('');
      }
      var rowKey = [row.CampaignId,row.AdGroupId,row.Id].join('-');
      results[rowKey] = row;
    }
    return results; 
  }
    
  //Use the 报告 API to pull this information because it is super fast.
  //The documentation for this is here: http://goo.gl/8RHTBj
  function getAdUrls() {
    var OPTIONS = { includeZeroImpressions : true };
    var cols = ['CampaignId','CampaignName',
                'AdGroupId','AdGroupName',
                'AdType',
                'Id','Headline','Description1','Description2','DisplayUrl',
                'CreativeFinalUrls','Impressions'];
    var report = 'AD_PERFORMANCE_REPORT';
    var query = ['select',cols.join(','),'from',report,
                 'where CampaignStatus = ENABLED',
                 'and AdGroupStatus = ENABLED',
                 'and Status = ENABLED',
                 'during','TODAY'].join(' ');
    var results = {};
    var reportIter = AdWordsApp.report(query, OPTIONS).rows();
    while(reportIter.hasNext()) {
      var row = reportIter.next();
      if(!row.CreativeFinalUrls) { continue; }
      var rowKey = [row.CampaignId,row.AdGroupId,row.Id].join('-');
      results[rowKey] = row;
    }
    return results;
  }
    
  //This function quickly writes the url data to a file
  //that can be loaded again for the next run
  function writeValidUrlsToJSON(toWrite) {
    var file = getFile(URLS_CHECKED_FILE_NAME,false);
    file.setContent(JSON.stringify(toWrite));
  }
    
  //And this loads that stored file and 兑换s it to an object
  function readValidUrlsFromJSON() {
    var file = getFile(URLS_CHECKED_FILE_NAME,false);
    var fileData = file.getBlob().getDataAsString();
    if(fileData) {
      return JSON.parse(fileData);
    } else {
      return {};
    }
  }
}
  
//This is the 呼叫back function that collects all the data from the 剧本
//that were run in parallel on each account. More details can be found here:
// http://goo.gl/BvOPZo
function reportResults(responses) {
  var summaryEmailData = [];
  var dateTimeStr = Utilities.formatDate(new Date(), AdWordsApp.currentAccount().getTimeZone(), 'yyyy-MM-dd HH:m:s');
  var 电子表格Name = SPREADSHEET_PREFIX+' - '+dateTimeStr;
  for(var i in responses) {
    if(!responses[i].getReturnValue()) { continue; }
    var res = JSON.parse(responses[i].getReturnValue());
    var sheetUrl = writeResultsToSpreadsheet(res,spreadsheetName);
    summaryEmailData.push({accountId:res.accountId,
                           accountName:res.accountName,
                           didExitEarly:res.didExitEarly,
                           uniqueUrlsChecked:res.uniqueUrlsChecked,
                           numBrokenKeywords:res.brokenKeywords.length,
                           numBrokenAds:res.brokenAds.length,
                           sheetUrl: sheetUrl});
  }
  if(summaryEmailData.length > 0) {
    sendSummaryEmail(summaryEmailData);
  }
    
  function writeResultsToSpreadsheet(res,name) {
    var file = getFile(name,true);
    var 电子表格;
    var maxRetries = 0;
    while(maxRetries < 3) {
      try {
        spreadsheet = SpreadsheetApp.openById(file.getId());
        break;
      } catch(e) {
        maxRetries++;
        Utilities.sleep(1000);
      }
    }
    if(!spreadsheet) { throw 'Could not open file: '+name; }
    if(spreadsheet.getSheetByName('Sheet1')) {
      spreadsheet.getSheetByName('Sheet1').setName(res.accountId);
    }
    var sheet = 电子表格.getSheetByName(res.accountId);
    if(!sheet) {
      sheet = 电子表格.insertSheet(res.accountId, 电子表格.getSheets().length);
    }
    var toWrite = [['Type','Clean Url','Response Code','Campaign Name','AdGroup Name','Text','Full Url']];
    for(var i in res.brokenKeywords) {
      var row = res.brokenKeywords[i];
      toWrite.push(['Keyword',
                    row.cleanUrl,
                    row.responseCode,
                    row.CampaignName,
                    row.AdGroupName,
                    row.Criteria,
                    row.FinalUrls]); 
    }
    for(var i in res.brokenAds) {
      var row = res.brokenAds[i];
      toWrite.push([row.AdType,
                    row.cleanUrl,
                    row.responseCode,
                    row.CampaignName,
                    row.AdGroupName,
                    (row.Headline) ? [row.Headline,row.Description1,row.Description2,row.DisplayUrl].join('|') : '',
                    row.CreativeFinalUrls]);
    }
    var lastRow = sheet.getLastRow();
    var numRows = sheet.getMaxRows();
    if((numRows-lastRow) < toWrite.length) {
      sheet.insertRowsAfter(lastRow,toWrite.length-numRows+lastRow);
    }
    var range = sheet.getRange(lastRow+1,1,toWrite.length,toWrite[0].length);
    range.setValues(toWrite);
    if((sheet.getMaxColumns() - sheet.getLastColumn()) > 0) {
      sheet.deleteColumns(sheet.getLastColumn()+1, sheet.getMaxColumns() - sheet.getLastColumn());
    }
    file = DriveApp.getFileById(spreadsheet.getId());
    try {
      file.setSharing(DriveApp.Access.ANYONE_WITH_LINK, DriveApp.Permission.VIEW);
    } catch(e) {
      file.setSharing(DriveApp.Access.DOMAIN_WITH_LINK, DriveApp.Permission.VIEW);
    }
    //This gives you a link directly to the 电子表格 sheet.
    return (spreadsheet.getUrl() + '#gid=' + sheet.getSheetId());
  }
    
  //This function builds the summary 电子邮件 and sends it to the people in
  //the NOTIFY list
  //This function builds the summary 电子邮件 and sends it to the people in
  //the NOTIFY list
  function sendSummaryEmail(summaryEmailData) {
    var subject = SCRIPT_NAME+' Summary Results';
    var body = subject;
    var htmlBody = '<html><body>'+subject;
    htmlBody += '<br/ >Should strip query strings: '+STRIP_QUERY_STRING;
    htmlBody += '<br/ >Report on redirects: '+REPORT_ON_REDIRECTS;
    htmlBody += '<br/ >Valid response codes: '+VALID_RESPONSE_CODES;
    htmlBody += '<br/ ><br/ >';
    htmlBody += '<table border="1" width="95%" style="border-collapse:collapse;">';
    htmlBody += '<tr>';
    htmlBody += '<td align="left"><b>Acct Id</b></td>';
    htmlBody += '<td align="left"><b>Acct Name</b></td>';
    htmlBody += '<td align="left"><b>Exited Early</b></td>';
    htmlBody += '<td align="center"><b>Unique Urls Checked</b></td>';
    htmlBody += '<td align="center"><b># Broken Keyword Urls</b></td>';
    htmlBody += '<td align="center"><b># Broken Ad Urls</b></td>';
    htmlBody += '<td align="center"><b>Full Report</b></td>';
    htmlBody += '</tr>';
    for(var i in summaryEmailData) {
      var row = summaryEmailData[i];
      htmlBody += '<tr><td align="left">'+ row.accountId +
                 '</td><td align="left">' + row.accountName + 
                 '</td><td align="left">' + row.didExitEarly + 
                 '</td><td align="center">' + row.uniqueUrlsChecked + 
                 '</td><td align="center">' + row.numBrokenKeywords + 
                 '</td><td align="center">' + row.numBrokenAds + 
                 '</td><td align="left"><a href="'+row.sheetUrl+'">' + 'Show Details' + 
                 '</a></td></tr>';
    }
    htmlBody += '</table>';
    htmlBody += '<br/ >';
    htmlBody += Utilities.formatDate(new Date(),AdWordsApp.currentAccount().getTimeZone(),'MMMM dd, yyyy @ hh:mma z');
    htmlBody += '.  Completed. '+Object.keys(summaryEmailData).length+' Accounts checked.';
    htmlBody += '</body></html>';
    var options = { htmlBody : htmlBody };
    for(var i in NOTIFY) {
      MailApp.sendEmail(NOTIFY[i], subject, body, options);
    }
  }
}
  
//This function finds a given file on Google Drive
//If it does not exist, it 创造s a new file
//if isSpreadsheet is set, it will 创造 a new 电子表格
//otherwise, it 创造s a text file.
function getFile(fileName,isSpreadsheet) {
  var maxRetries = 0;
  var 错误 = [];
  while(maxRetries < 3) {
    try {
      var fileIter = DriveApp.getFilesByName(fileName);
      if(!fileIter.hasNext()) {
        info('Could not find file: '+fileName+' on Google Drive. Creating new file.');
        if(isSpreadsheet) {
          return SpreadsheetApp.create(fileName);
        } else {
          return DriveApp.createFile(fileName,'');
        }
      } else {
        return fileIter.next();
      }
    } catch(e) {
      errors.push(e);
      maxRetries++;
      Utilities.sleep(1000);
    }
  }
  if(maxRetries == 3) {
    throw 错误.join('. ');
  }
}
  
//Some functions to help with logging
var LOG_LEVELS = { 'error':1, 'warn':2, 'info':3, 'debug':4 };
function error(msg) { if(LOG_LEVELS['error'] <= LOG_LEVELS[LOG_LEVEL]) { log('ERROR',msg); } }
function warn(msg)  { if(LOG_LEVELS['warn']  <= LOG_LEVELS[LOG_LEVEL]) { log('WARN' ,msg); } }
function info(msg)  { if(LOG_LEVELS['info']  <= LOG_LEVELS[LOG_LEVEL]) { log('INFO' ,msg); } }
function debug(msg) { if(LOG_LEVELS['debug'] <= LOG_LEVELS[LOG_LEVEL]) { log('DEBUG',msg); } }
function log(type,msg) { Logger.log(type + ' - ' + msg); }